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THE CRAFT OF GREAT WINE

Great wine starts in the vineyard. From carefully selected fruit to thoughtful winemaking, every bottle captures the quality, character and generous spirit of the Barossa.

OUR STORY

Begins in the Barossa Valley, where the vineyards surrounding Jacob’s Creek inspired a passion for crafting great Australian wine.

Today, that same spirit lives on in every bottle we make. Combining quality fruit and winemaking expertise, we create wines made to be enjoyed, shared and remembered.

OUR PEOPLE

Meet our winemakers

From vine to glass, meet the person whose dedication to craft and place helps shape every bottle of Jacob’s Creek.

CHIEF WINEMAKER

Dan Swincer

Dan joined the Jacob’s Creek winemaking team in the Barossa in 2006 and has played a key role in shaping the wines ever since. After being appointed Group Red Winemaker in 2015, he became Chief Winemaker in 2018. Passionate about quality, innovation and the character of Australian wine, Dan crafts wines designed to bring people together and be enjoyed in every kind of moment.

OUR VITICULTURE TEAM

Our viticulture team take their job very seriously. As they should – it’s here that the whole process starts, and it’s their decisions that not only affect the next vintage but perhaps the vintages for generations to come.

Together with our growers, they manage all aspects of vine health and grape quality including irrigation (ensuring the vines are watered sufficiently but not too much); canopy management (ensuring the vines have enough leaves to shade the grapes yet allow full ripening) and bunch weight (ensuring the vines have enough grapes but not too many) during the growing season. After harvest they get a short respite before managing the vine pruning decisions in the winter.

Battling the elements and the quirks of Mother Nature, our viticulture team are the key to ensuring the grapes that go into every bottle of Jacob’s Creek are the best they can be.

OUR WINE GROWERS

Crafting the Perfect Harvest


We’ve always said, our wine should be enjoyed in the homes of families and friends. So it’s a real point of pride for us that we source our grapes from over 120 independent growers – most of which are still family run vineyards. And just like the McPherson’s pictured, many have been working with us for generations.



We call our growers ‘wine growers’ not ‘grape growers’ because of the special understanding required to grow grapes that make great wine. They work closely with our Viticulturists and Winemakers on all key decisions, but it’s the years of experience in the day to day management of the vines that we think you can taste in every bottle.

Welcome to the Creek